Raja Jasti’s Blog - Renaissance Thinking

January 30, 2009

Movie Editing

Filed under: Entertainment, Media — Tags: , — Raja @ 5:46 pm

When I was a kid watching movies, I used to see ‘editing’ in the credits, along with many other roles such as art direction, costume design, that I never paid much attention to.

Now that I am learning the craft of movie making, I have a real appreciation for the role that editing plays in movies. It can be the difference between engaging the audience or boring them, between a great movie or a merely a decent movie, or between a hit or flop. It is that important. It is true that great editing alone can not make a great movie, story and acting are the primary requirements for that, but all great movies MUST have superb editing.

Editing deals with how multiple shots are connected to form a sequence and how these sequences are connected to tell the story of the movie. It is typically done in the post production phase of the movie (preproduction and production are the other  two phases that precede post pordiction). Editor works closely with the director to help tell the story in the way he or she wants to tell it. For example, a movie could just follow a chronological order of sequences (linear) or it could jump back and forth in time using flashbacks.

The director has one important responsibility while making a movie: engage the audience. The primary tool they have at their disposal to meet this responsibility  is ‘conflict’. A good screen writer worth his or her salt makes sure that each scene has conflict and tension built in to it. Editing needs to make sure that this conflict and tension gets translated on to the screen in how the shots are combined for those scenes.

The director will have certain structure in his mind on how the story unfolds in the movie. For example, he may want the movie to start with a bang (like in bond movies) and then slow down and pick up speed and then slow down a bit and then have a plot point where the movie picks up speed again towards the climax. Editor keeps this structure in mind while connecting various sequences in a particualr order to achieve this pacing. This is a very important aspect of editing. Editor is also responsible for deleting entire scenes that do not add any value to the movie and bogs it down. When you find the movie dragging, you know the editing is found wanting. A well edited movie moves crisply and takes you on a roller coster ride. The thing with editing is that, just like good umpires or referees, if it is good you won’t notice it as you are fully engaged in the action.

There is also the part of editing that involves special after effects to create breathtaking yet realistic looking scenes (such as matrix, dark night etc.) that adds a whole new dimension to the movies.

These are just some examples of what an editor does and how editing makes a huge differece to a movie. I hope this gives you some appreciation and the next time you watch a good movie try to pay some attention to the editing and doff your cap to the editor too.

January 29, 2009

Netflix story

Filed under: Entertainment, Entrepreneurship, Media — Tags: , , — Raja @ 10:37 am

I am a fan of netflix. Fortune has the story of how it got started, as told by its founder and CEO reed hastings.

Trends: Web video distribution

Filed under: Entertainment, Internet, Media, Trends — Tags: , , — Raja @ 9:57 am

This news report from the NYT caught my attention.

NYT reports:

YouTube and the William Morris Agency, the Hollywood talent agency, are close to signing a deal that would place the company’s clients in made-for-the-Web productions.

The deal would underscore the ways that distribution models are evolving on the Internet. Already, some actors and other celebrities are creating their own content for the Web, bypassing the often arduous process of developing a program for a television network. The YouTube deal would give William Morris clients an ownership stake in the videos they create for the Web site.”

This is an interesting development in the fast evolvoing world of web video. This type of deals will be the key in sites like youtube monetizing their user base more effectively. Youtube wants to graduate from, amateur, often silly, videos to professional content. This is one step in that direction.

Glimpse of the future circa 1981

Filed under: Internet, Media, Technology, Trends — Tags: , , — Raja @ 9:28 am

This is so cool that you have to see it. Don’t miss it.

This is an amazing video (via techcrunch) of a 1981 news report on the then emeging internet news. I wonder which of the current trends we will look back in 25 years and get the same back to the future feeling.

This has a chilling quote:

David Cole (S.F. Examiner): “This is an experiment. We’re trying to figure out what it’s going to mean to us, as editors and reporters and what it means to the home user. And we’re not in it to make money, we’re probably not going to lose a lot but we aren’t going to make much either.”

January 28, 2009

Digital TV Migration Delay Blocked

Filed under: Media — Tags: — Raja @ 10:38 pm

US house voted down the bill passed earlier by the US senate that would have pushed the digital TV switch over deadline from february 17 to june 12. This bill is supported by Obama and majority of democrats, but republicans are against it. The voting mostly went along the party lines.

HD Video Sharing Sites

Filed under: Entertainment, Media — Tags: , , , — Raja @ 9:44 am

We shot a short movie this week for a class I am taking on film direction. It was shot in HD in a beautiful location and the movie came out really pretty. When I burned it on a regular DVD, some of the feel and the look of the movie was lost. So I have a new appreciation for sharing the HD videos in HD format only.

So it was interesting for me to see a review of various HD video sites this morning.

Just an aside, slumdog millionaire was shot in HD video. There is something magical about movies shot on good ole film that can not be replicated by digital video. But HD video has its own beauty and I think more and more movies will be shot in HD going forward. I hope film won’t become a relic of the past anytime soon though.

January 27, 2009

Acquiring web startups is risky

Filed under: Business, Internet — Tags: , — Raja @ 10:26 am

Particularly when the startups don’t have a proven business model and are still evolving.

As a consumer I generally don’t like to see my favorite web services getting bought by larger companies. Most often the innovation stagnates when that happens. The recent history is littered with examples of this: skype (ebay) - delicious, flickr, jumpcut, bix, mybloglog, dialpad, webjay(yahoo) - jaiku, jotspot, feedburner, dodgeball, grand central (google) to just name a few. Now I hear that AOL may be regretting its purchase of bebo. I saw that coming when AOL purchased them.

This the reason why I don’t want twitter to be sold to facebook or anyone. I think twitter is onto something and I want to see where that leads to.

Digital TV Migration Gets More Time

Filed under: Media — Tags: — Raja @ 8:04 am

US senated voted on monday to push the planned switch over from analog to digital TV until june 12 over concerns that many americans are not yet ready for the change.

January 26, 2009

Open video

Filed under: Internet, Media, Technology — Tags: , , — Raja @ 10:48 pm

Mozilla today announced $100,000 grant to wikimedia foundation in supprot of theora project which develops an open source video codec. If you want to know what open video means and why it matters, please read chris blizzard’s post. You can also read techcrunch post on this topic.

I think there is a lot that can be done to make video more open and easy to integrate into the web infrastrucrure. This is one effort in that direction. Open video projects such as theora want to eliminate the need for codec licensing fees required for formats such as mpeg-4 or wmv. They offer free video codecs. Mozilla is also building native suppot for theora codec into the firefox browser so it can automatically recognise and play video files encoded in theora format.

Mobile + Search = Huge

Filed under: Mobile, Technology, Trends — Tags: , — Raja @ 11:59 am

I think mobile search is in its ice age. The current solution of slapping a search box on smart phones is like shooting a movie in a theater room from a stationary camera (that’s how initial movies were made).

This requires looking at the porblem differently. Cha Cha is one company that is trying something new. Techcrunch reports that Cha Cha closed a $30M series C round. The fact that they are able to raise that much money in this downturn tells me the investors see the opportunity that I laid out. Whether or not Cha Cha’s approach is the answer remains to be seen. But this opportunity needs out of the box thinking, and I hope we see several different approaches being tried out. We need new innovations in search. I feel the field got stagnant after google’s breakthrough.

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